The following is an article that you never think of... selling soap on the internet...
Yes, it's a soap business :)
read on..
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It seems so easy. You could just stay at home and make soap and
then sell it. You could just use the Internet to sell your soap. You
wouldn't have to go anywhere. People could just transfer money to you
and then you have a mail pickup scheduled to ship the soap out. It's
just almost ideal isn't it? It's easy money by working at home. The only
trouble is selling soap on the Internet may not work out so well.
In the first place, quite a few people have already had that idea. "Quite a few" is actually a large understatement. The truth is that handmade soap is available in abundance on the Internet. Soap is a very crowded market. It's hard to get much attention for something new!
It certainly is simple to get your soap on the Internet. Listing crafts on Etsy is simple to do. Getting your own website is actually quite simple as well. It's much simple than it was just a few years ago. Using free site building software makes it simple to put up a site of your own. So getting your soap shown on the Internet is simple but that by itself does you little good. Somebody has to actually look at your pages before you can have a chance of making some sales. Therein lies the hard part, getting some views of your offers.
The hard part is getting some traffic to the pages that you put up. Now if you just have Etsy pages showing your soap, you will possible get some traffic just from people searching Etsy. But other than that your pages might lie unseen and unloved for a long time.
What can be done about that? Actually there are some fairly easy steps to take. You can put ads on sites where people might be that might like soap. Of course that means you will have to find those sites. It also means you will be designing ads. But that ad placement strategy might be helpful.
There are all kinds of other on-line ways to attempt to get some attention to your soap pages. None are necessarily going to work. Some methods for getting traffic are quite difficult to accomplish. Can social media sell soap? Social media is a way to develop relationships. It may get traffic to your site. It might even help to move some soap. It's not a certain thing though.
Is there another way to go about getting traffic to a site mostly selling soap? There is and it is quite a bit easier than the methods mentioned.
You can put your soap in front of shoppers at craft fairs and have a much better chance of making some sales. Here's where the advantage of soap as a product becomes clear.
As you know, if soap is used then it gets used up and down the drain it goes. Then if the soap is really good, the person using it may go looking for more just like it. Therein lies the easy way to get traffic to a soap website.
If you can get some customers for your soap, then a website becomes the perfect vehicle to get repeat sales. Those repeat sales are what makes it possible to mostly stay at home and just make soap and ship it out. That's the near perfect for a small home business.
If selling soap on the Internet was easy then making and selling soap would be a real dream come true. Sadly though, the soap on the Internet is everywhere. It's a tough sell. The website you build for your soap will likely work best in connection with your efforts to move soap in the real world.
In the first place, quite a few people have already had that idea. "Quite a few" is actually a large understatement. The truth is that handmade soap is available in abundance on the Internet. Soap is a very crowded market. It's hard to get much attention for something new!
It certainly is simple to get your soap on the Internet. Listing crafts on Etsy is simple to do. Getting your own website is actually quite simple as well. It's much simple than it was just a few years ago. Using free site building software makes it simple to put up a site of your own. So getting your soap shown on the Internet is simple but that by itself does you little good. Somebody has to actually look at your pages before you can have a chance of making some sales. Therein lies the hard part, getting some views of your offers.
The hard part is getting some traffic to the pages that you put up. Now if you just have Etsy pages showing your soap, you will possible get some traffic just from people searching Etsy. But other than that your pages might lie unseen and unloved for a long time.
What can be done about that? Actually there are some fairly easy steps to take. You can put ads on sites where people might be that might like soap. Of course that means you will have to find those sites. It also means you will be designing ads. But that ad placement strategy might be helpful.
There are all kinds of other on-line ways to attempt to get some attention to your soap pages. None are necessarily going to work. Some methods for getting traffic are quite difficult to accomplish. Can social media sell soap? Social media is a way to develop relationships. It may get traffic to your site. It might even help to move some soap. It's not a certain thing though.
Is there another way to go about getting traffic to a site mostly selling soap? There is and it is quite a bit easier than the methods mentioned.
You can put your soap in front of shoppers at craft fairs and have a much better chance of making some sales. Here's where the advantage of soap as a product becomes clear.
As you know, if soap is used then it gets used up and down the drain it goes. Then if the soap is really good, the person using it may go looking for more just like it. Therein lies the easy way to get traffic to a soap website.
If you can get some customers for your soap, then a website becomes the perfect vehicle to get repeat sales. Those repeat sales are what makes it possible to mostly stay at home and just make soap and ship it out. That's the near perfect for a small home business.
If selling soap on the Internet was easy then making and selling soap would be a real dream come true. Sadly though, the soap on the Internet is everywhere. It's a tough sell. The website you build for your soap will likely work best in connection with your efforts to move soap in the real world.
Al Bullington markets crafts in a number of ways. His clear plan for making and selling soap is called the SoapBizKit.
You can also get an idea about putting together a soap making business plan on another of his pages.
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